Mega Airless’ packing solutions offer formula protection to cosmetics

Mega Airless has announced that brand owners are opting for the precision and protection of the company’s airless packaging solutions, as combination of economic, demographic and technological factors is accelerating development of new-generation hair care products.

Mega Airless business development manager Eric Desmaris said as the present aging worldwide population slowly rebounds from its recession-time spending habits, discretionary income in emerging markets continues to improve.

"We see the hair care market tracking closely with the skin care sector, in the sense that consumers are seeking multi-function formulas," Desmaris added.

After performing research, the company’s customers developed new multi-function, ‘Swiss Army Knife’ formulas that use natural and organic products, biologicals and actives.

The formulas are said to repair, hydrate and protect hair against UV damage.

The need for true airless packaging is expected to increase as ‘anti-aging’ and ‘hair repair’ are the key claims in the market sector, and consumers are looking for a little touch of luxury.

Mega Airless’ airless dispensers that are German-engineered provide complete neutrality to protect the formula and extend shelf life.

The company’s mix-and-match product family also enables customers customise their dispensing solutions and deliver better return on investment.

Designed to handle various viscosities, all dispensers are equipped with the company’s airless pump that offers neutrality, precise and consistent dosage.

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Source:

Mega Airless’ German-engineered, Airless Packs Provide Formula Protection to Cosmetics

http://www.specialchem4cosmetics.com/markets/hair-care/news.aspx?id=10175

A confluence of economic, demographic and technological factors is accelerating development of new-generation hair care products and convincing brand owners to opt for the performance, precision and protection of Mega Airless’ German-engineered, airless packaging solutions.

The global hair care market is second only to skin care in the overall beauty industry. Global hair care product sales exceed $60 billion at retail, and grows 4.5 percent annually, according to industry consultants Kline & Company, with the salon sector nearing $12 billion, the company reports.

According to Eric Desmaris, Business Development Manager of Mega Airless, as today’s aging worldwide population slowly rebounds from its recession-time spending habits, discretionary income in emerging markets continues to improve. Thus, he explained, consumers are eager – and, now, financially able – to purchase anti-aging products that restore and repair their hair. Further, they want a little pampering with every usage.

"We see the hair care market tracking closely with the skin care sector, in the sense that consumers are seeking multi-function formulas," Desmaris said.

"Our customers have done extensive research and developed exciting multi-function, ‘Swiss Army Knife’ formulas that use natural and organic products, biologicals and actives, which repair, hydrate and protect hair against UV damage," he said. "And they realize that their advanced hair formulations require new levels of protection.

"With ‘anti-aging’ and ‘hair repair’ now key claims in this exciting market sector, and consumers seek a little touch of luxury as the global economy improves, the need for true airless packaging will surely grow," Desmaris said.

The list of makers that use these true airless packs range from multinational power brands to innovative regional companies keeps growing. P&G’s Fekkai brand launched PrX Shampoo and Conditioner (200ml Micro Compact), and Summer Hair (150ml Macro Compact). Also from P&G are the Pantene All-In-One Styling Balm (100ml Macro Slim) and Herbal Essences Strengthening Serum (50ml Mini).

These join John Paul Mitchell Twirl Around (150ml Macro Compact; swirl-fill), It’s a 10 Miracle Leave-In Potion (100ml Midi), Yes to: Carrots Anti-Frizz Serum (100ml Midi) and Regis Designline Top Seal Protector (50ml Micro) as just a few of the recent retail launches using solutions from Mega Airless, the world’s largest airless-only packaging company.

Mega Airless’ German-engineered airless dispensers provide complete neutrality, to protect the formula and extend shelf life. All-plastic design also means recyclability that appeals to customers, retailers and today’s end-users. Mega Airless has 25 years of airless experience and 30 patents, for unsurpassed value and performance.

In addition, Mega Airless’ mix-and-match product family allows customers to customize their dispensing solutions and deliver superior return on investment. A full range of decoration techniques and technologies permits the company to create visually appealing packaging that stands out in the retail set.

About Mega Airless Dispensing Solutions

The company’s neutral, all-plastic airless dispensers are designed to protect today’s advanced formulations and natural products for facial and skin care and are engineered for full recyclability in conformation with EcoCert, NaTru, Oko-Test and other international labels – increasingly important in countries throughout the world.

All Mega Airless dispensers are equipped with the company’s exclusive airless pump that offers unsurpassed neutrality, precise and consistent dosage, optimal product recovery and convenient 360-degree operation. They are designed to handle a wide range of viscosities, including the most demanding new formulations used in today’s creams, gels, lotions and pastes.

The 100 percent plastic airless dispensers are made in one location (mold manufacturing, injection molding, assembly, decoration), which eliminates complex supply chains and reduces the CO2 impact. In addition, continuous Mega Airless investment in state-of-the-art equipment delivers economic and environmental efficiencies.