Bosley introduces plant extract-based new dry shampoo

The new shampoo, specially formulated for fine to medium hair, includes DHT inhibitors which may help in maintaining healthy hair and scalp, while creating touchable volume for a thicker, fuller-looking style.

Bosley president Eric McLemore said, "We really pride ourselves on delivering innovative, comprehensive solutions to people who are struggling with fine and thinning hair.

"Our new BosRenew Volumizing Dry Hair Shampoo is really a lifestyle product, designed so that even people "on the go" can get the benefits of a healthier scalp and hair."

Bosley said the new multi-tasking dry shampoo’s exclusive formula not only absorbs dirt, excess oil and product build-up, but also helps extend the length of hair colour by extending the time between washes.

It provides advanced UV protection to defend hair against photo-aging and may help to stimulate the metabolic function of cells, helping to create voluminous, manageable, silky-soft hair.