US cosmetics firm Nexsey introduces new neck anti-wrinkle product

Cosmetics firm Nexsey has introduced a new anti-wrinkle product, which has achieved international attention via social media.

Following the launch of Fullips, a natural lip enhancing product by its sister company, product Nexsey is a medical grade tape designed to tighten neck wrinkles.

Both Fullips and Nexsey are retailed as temporary and inexpensive alternatives to plastic surgery.

Chief executive officer Linda Gomez said: "We awoke to more orders in the last 24 hours than we have filled in the last several weeks. We are scrambling to meet demand, but that's always a good feeling."

The firm has also posted a video on Facebook demonstrating the use of Nexsey to reduce a double chin. This has gained more than 4.3 million views and 27,000 comments.

Gomez added: "I try to create products that are simple to use and affordable for everyone. I originally designed Nexsey to be used as a temporary fix for neck-wrinkles, but I am now seeing it being used for everything from double-chins to face wrinkles as well."

Linda Gomez founded Nexsey's sister company Fullips in 2014. Both the firms work towards natural methods of beauty enhancement.