Schwartz Cosmetics introduces Tamar line

Israel-based beauty company Schwartz Cosmetics has launched a new line of hair products and skin creams called the Tamar line.

The company manufactures private label products for a large range of companies in Israel and international markets. Its new products contain date extract and keratin.

Dates are rich in calcium and iron, as well as vitamins A and B. Keratin is an anti-oxidant that helps protect, strengthen and improve the elasticity of hair. It is also used to restore damaged and dry hair.

Besides launching the new line of products, Scwartz Cosmetics has opened an office in New York and is seeking  distributors to help expand its presence into the US.

The company offers Argan, Dead Sea, and Pomegranate product lines. The Argan line contains Argan oil, which is designed to moisturise and soften the skin, improving its hydration and elasticity, as well as reducing fine lines and wrinkles.

The Dead Sea line contains minerals sourced from the Dead Sea and olive oil, while the Pomegranate line contains pomegranate acid.