Sashapure launches haircare line in US

Sashapure has made its retail debut with a line of products for women.

The line is said to offer a rich, velvety formula for bouncy, frizz-free definition and shine. It contains sacha inchi oil, which provides nutrients vital for hydrated, natural hair and skin.

The products include a shampoo, a conditioner, a conditioning masque, a cleansing conditioner, and a curl cream.

Sashapure's Healing Shampoo cleanses the scalp and helps eliminate build-up without stripping hair of its natural oils. It strengthens, restores, and protects curls.

Sashapure's rich Healing Conditioner nourishes curls and soothes unruly strands. This hydrating, anti-frizz formula revitalises damaged hair.

The Restorative Conditioning Masque is designed to hydrate hair with USDA-certified organic Peruvian Sacha Inchi oil.

The Re-Hydrating Cleansing Conditioner is a no-foam cream that hydrates, cleanses, and detangles hair, while Perfectly Defining Curl Cream promotes softness, shine, and volume.

Sashapure's Smoothing & Shine Hair Treatment softens hair, while straightening. It offers long-term protection from damage, tangles, frizz, humidity, and heat. 

The Deeply Therapeutic Hair, Scalp, and Skin Elixir is designed to repair damage, stimulate hair growth, and remove frizz with only a few drops.

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Image: Sashapure product collection. Photo: Courtesy of Sashapure via Prnewswire.com.