RiceBran introduces rice bran-based personal care products

RiceBran Technologies has announced the completion of the development of a series of new rice bran-based finished products targeting the personal care and nutricosmetics markets.

The products are developed using rice bran and derivatives produced in its USA Segment plants, as well as rice bran oil manufactured at its Irgovel facility in Pelotas, Brazil.

The cosmetics and personal care product offerings include hand and skin creams, anti-ageing serum, exfoliants, moisturisers, and other treatments, formulated at the company’s Healthy Natural facility in Irving, Texas.

RiceBran noted that these new product offerings will be sold as private label finished products on a business-to-business basis.

RiceBran Tehnologies is in active discussions with a number of potential partners to launch its products through a variety of distribution channels and expects the initial products to reach consumers in the fourth quarter of 2014 and the first quarter of 2015.

RiceBran Technologies Contract Manufacturing senior vice president Mark McKnight said: "During the last decade, the natural products industry has seen nutritional ingredients rich in anti-oxidants and other micronutrients migrate into cosmetics and personal care formulas, creating an emerging "nutricosmetics" marketplace.

"Rice bran contains many high value ingredients, including gamma oryzanols, ceramides, vitamin E and UV absorbing compounds that help protect and maintain skin health by promoting hydration and elasticity.

"We see our newly launched rice bran-based products as a perfect fit for this multi-billion dollar market opportunity," McKnight added.

RiceBran Technologies is a human food ingredient and animal nutrition company focused on the procurement, bio-refining and marketing of numerous products derived from rice bran.