Perfect365 collaborates with Anna Sui Cosmetics for new makeup looks

Perfect365 has collaborated with cosmetics brand Anna Sui Cosmetics to introduce new makeup styles 'Warm and Fuzzy' and 'Bold and Beautiful'.

Users of Perfect365 will now have access to engage and experiment with these digital makeup styles within the app, alongside existing Rouge Rebellion and Divine Decadence looks.

Perfect365's marketing director Vickie Wei said: “We love Anna Sui. Her unique fashion sense and playful, yet chic makeup line is perfect for every modes of self-expression.

"Digital beauty is all about experimenting with new looks and brands to find your unique style and really own your own beauty.

"Anna Sui Cosmetics is the epitome of this progression in fashion and beauty, and we are pleased to be partnering with such a well-defined brand.”

Founded in 1998, Anna Sui Cosmetics offers products with innovative formulas and packaging. The company's national makeup artist Jocelyn Zayco said: “Perfect365 is a great way to experience the brand in a completely new way.

"It also encourages users to try on looks they might not have tried otherwise, like something as dramatic as the makeup look from the show, and just let people have fun with it, and having fun is what Anna Sui Cosmetics is all about."

Equipped with advanced face detection technology, Perfect365 enables virtual makeup placement both on photos and in live video. It includes more than 200 one-tap makeup looks, as well as more than 20 customisable makeup and tweaking tools.