NuGene introduces reformulated Revellus hair serum

Cosmeceutical products manufacturer NuGene International has introduced a reformulated variant of its hair fortifying serum Revellus to haircare buyers and salons.

Formulated with the firm's proprietary stem cell technology, the serum is claimed to aid vitality of the scalp and make hair appear fuller, thicker, and voluminous.

NuGene develops, manufactures, and markets advanced skin and haircare products designed using human adipose derived stem cell conditioned media.

NuGene International's chief executive officer Steve Carlson said: "The new formulation leverages our stem cell based growth factor technology and expertise, which is proving to be very effective in combatting the effects of aging on the hair and skin.

"The targeted launch is through professional channels to known haircare buyers and salons. We intend to evaluate the success of the targeted launch to determine future distributor relationships.

"We are also in the process of bringing together leading industry experts for a new hair-focused advisory board as we continue to build out our product line and evolve our formulations."  

Revellus is formulated with HSCD-proteins, which are obtained through NuGene's patent pending adipose derived stem cell culture process, and a powerful blend of antioxidants, natural extracts, and peptides.

The resulting formulation is claimed to address nutrient needs of the hair to revive scalp and nourish follicles for a volumising and young appearance. Revellus is also claimed to be free of fragrances, colour additives, parabens, sulfates, propylene glycol, and phthalates.