Nerium International opens British Columbia Brand Centre

Texas based relationship marketing company Nerium International has launched its British Columbia Brand Centre.

The 4,300ft2 branch centre will offer a platform for consumers to learn about and purchase the company’s Optimera TM line of products.

It will also serve as the resource centre for Nerium’s brand partners to help them with advanced relationship marketing tools and materials to enhance personal businesses.

Nerium International president Roy Truett said: "This new Brand Center will help thousands more in Canada achieve the kind of success that our Brand Partners in the United States have seen since Nerium launched there in 2011.

"Providing an easily accessible Brand Center in Richmond to help Brand Partners in Canada grow and thrive their new businesses is an essential part of our international expansion."

Earlier this spring, the company started delivering Optimera line of products in Canada and it includes a night cream and a day cream that both contain the SAL-14 extract.

SAL-14 is a patent-pending botanically-based blend featuring Biden pilosa, an element with advanced age-fighting properties.
Optimera line of products claimed reduce the appearance of fine lines, wrinkles, uneven skin texture, aging or loose skin, and discolouration and enlarged pores.