Namaste Laboratories revamps ORS Olive Oil haircare brand

Haircare producer Namaste Laboratories has revamped its haircare product, ORS Olive Oil.

The reconditioned product features Olive oil infused with a range of nutrient-rich, nourishing oils, including sweet almond for strengthening and coconut for restorative shine.

ORS’s revamped new Olive Oil products include Edge Control, a hair gel for better styling experience and Nourishing Sheen Spray for restorative shine.

With refined formula, Edge Control combines olive oil with sweet almond to help strengthen, protect and moisturise edges, providing a long-lasting, non-flaking, non-whitening and non-greasy nourishment.

The new fragranced Olive Oil Nourishing Sheen Spray is infused with coconut oil for restorative shine, delivers radiant shine and moisture to hair.

Namaste Laboratories category marketing head Nicole Ray Robinson said: “We’re continually engaging with our consumers to make sure we’re meeting their needs, and they’ve told us that they’re ready for more from their trusted Olive Oil products.

“This insight was the starting point for our refresh, which we’re excited to bring to life. We enhanced our products with additional ingredients that provide more moisture, more strength, and more shine and we’ve updated our packaging.”

The new products are available at select retailers across the nation including Walmart, Walgreens, Target, CVS, Rite Aid, Sally Beauty, Dollar General, Family Dollar, as well as at fine beauty supply stores and orshaircare.com.

Established in 1996, ORS provides a wide range of hair maintenance and styling solutions for all hair types, textures and styles with portfolio, including ORS Olive Oil, HAIRepair, HAIRestore and Curls Unleashed.