HALLU launches new bath and bodycare line

US personal care provider The Village Company’s HALLU brand has introduced new bath and bodycare product collections Unicorn, Mermaid, Fairy and Gnome.

Each collection features body scrubs, body butter bars, body mists, body lotions and floating bath bombs.

In the bath category, the company offers dry scrubs infused with coffee and individual sugar scrub cubes that are designed to cleanse, exfoliate and hydrate the skin.

With shea and cocoa butter for enhanced moisture, the scrub and body butter bars contain 95% naturally-derived ingredients.

Packed in custom-designed bottles, the body mists provide an even coverage.

The Village Company marketing director Michelle Hanson said: “Until now, high-quality bath and body products that look and perform like our HALLU line have been found only in speciality stores at premium prices.

“We wanted to make these unique personal care experiences more attainable and affordable so everyone has the opportunity to indulge and escape into this magical world.”

TVC’s brand portfolio includes Mr Bubble, Sesame Street Bath Products, Village Naturals Therapy and Village Naturals Aromatherapy bath products, as well as Soft & Dri deodorant, Depz hair gels and La Bella.