Cremo launches new No Mix, No Mess premier hair dye collection for men

US-based Men’s grooming brand Cremo Company has launched Cremo ‘No Mix, No Mess’ Hair & Beard Color, a hair dye collection for men.

The collection features ready-to-use applicators and doesn’t require gloves or mixing. The applicator allows users to comb the lightweight colouring foam straight into the hair.

The applicator and canister can be reused for future colorings.

The new premier collection is available in a variety of shades including Dark Brown, Medium Brown, Light Brown, Medium Light Brown, Medium Dark Brown, Black, and Jet Black.

Cremo Company CEO Matthew Biggins said: “Today, more and more men are colouring their hair, whether for their beard or on their head, and CREMO is excited to offer an easy solution for this growing grooming need.”

“We’ve carefully crafted a one-stop solution that anyone can easily use on their own – the premium color dyes come in a canister that you simply shake to mix. And our accompanying dye applicator and detailing tool make it easier than ever to achieve natural, even-looking results for both your hair and beard.”

The company stated that there is an increase in the number of men who colour their hair and advances in hair color is an example of evolving men’s grooming market.

The new Cremo premier dye collection is currently available at select CVS and Walmart stores, apart from the company’s website.