Indique Hair launches new hair analysis technology

Hair extensions brand Indique Hair has launched new personalised analysis technology Indique ID in collaboration with Myavana.

Indique ID helps hairstylists diagnose hair conditions and prescribe effective products and techniques for hair styling and maintenance. The digital service was debuted at the Bronner Brothers International Beauty Show this month.

Indique Hair co-founder and creative director Ericka Dotson said: “Many of our clients are eager to know how to properly care for their natural hair. With Indique ID, we are addressing their concerns and providing the education along the way!.”

Users can know their hair condition by providing few of their hair strands, enclosed in a hair analysis kit to Indique Pro Stylist for examination.

The kit will be examined at Myavana’s laboratory, which will provide analysis results, including a hair data summary and a recommended haircare plan. The analysis provides insights into the hair’s condition, which offers clients and stylists with a guide for retailing products.

Myavana CEO and co-founder Candace Mitchell said: “Myavana’s proficiency and reputation for adopting digital hair solutions to excavate and relay data and in a comprehensive manner to consumers is an accomplishment we pride ourselves on.”

With a corporate presence in India, Indique provides chemically unprocessed human hair for use as hair extensions. It has boutiques across areas including New York, Philadelphia, Atlanta, Chicago, Los Angeles, Dallas, Miami, Boston, Silver Spring, Angola and Johannesburg.