GT Cosmetics opens new facility in Batangas

Philippines-based cosmetics manufacturing firm GT Cosmetics has opened its new manufacturing facility in Batangas province, Luzon in a move to penetrate the Luzon market.

The firm has invested PHP13m ($302,575) for the construction of a new manufacturing plant, which will produce 4,000 units of each product per day, similar to its main manufacturing facility located in Liloan, Cebu.

According to the firm, the decision to expand its operations in Luzon, which accounts for two-thirds of its nationwide market, is meant to address the increasing demand both locally and internationally.

GT Cosmetics owner and national sales manager Leonora Salvane said with the new plant , they are aiming to meet the ever-growing clientele with the continuous supply of products.

"We have been receiving requests of samples of our products, especially our bestsellers – the papaya and carrot soap variants – from Japan, Hong Kong and Dubai, and we hope to consummate a deal with these clients soon," said Salvane.

The firm in 2011 has exported its first shipment of over 1,000 beauty soap products to Finland.

GT Cosmetics, founded in 1994, plans to expand its product line to include lotions. The firm, which is waiting for an approval from the Bureau of Food and Drugs (BFAD), is targeting to launch the new line of products by the third or fourth quarter of 2012.

The firm’s products, which are currently offered at 200 retail outlets, will be available in all major drugstores in Philippines soon.