US’ Schmidt’s Naturals launches six new bars of soap

US-based Schmidt's Natural has launched six new bars of soap that are formulated with plant-based ingredients.

The soaps are designed to offer exfoliating and hydrating effects, and are available in Rose + Vanilla with vanilla bean, Bergamot + Lime featuring orange peel, Ylang Ylang + Calendula containing apricot seed, Lavender + Sage with jojoba seed, Cedarwood + Juniper comprising charcoal, and volcanic sand versions.

Schmidt's Naturals founder and chief product officer Jaime Schmidt said: “The development of soap bars is just the beginning to a growing line of innovative plant and mineral-powered products.

“We are truly amplifying the needs of our consumers and incorporating their voices into our own unique pont-of-view (POV).”

The soaps are said to be free from sodium lauryl sulphate (SLS), phthalates, polythylene glycols (PEG), artificial dyes, fragrances, and compacted detergents.

Currently, the soaps are available for purchase on the firm’s website, with plans for expansion to national retailers early next year.

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Image: Schmidt's Natural bar soaps. Photo: courtesy of PRNewsfoto/Schmidt's Natural.