Storybook Cosmetics launches new eyeshadow palette

Storybook Cosmetics has launched new Harry Potter inspired eyeshadow palette Witchcraft and Wizardry.

The firm revealed the palette and related details on Instagram with photos. It consists of 12 metallic and matte shades, Bewitched, Broomstick, Merlin, Salem, Sorcerer, Cloak, Potions, Jinx, Cauldron, Charm, Spell Book, and Prophecy, reported mashable.com.

The palette comes packaged in a little storybook shaped container.

Founded by Erin, Mandy, and Missy Maynard, the brand also recently launched makeup brushes that look similar to wands from popular book and film series Harry Potter.

Erin was quoted by Cosmopolitan.com as saying: "Storybook Cosmetics is a passion project we have been working on for years.

"My sisters and I have been fangirls all of our lives, so it’s in our blood.

"As fans of all things sparkly, magical, and mystical it was a logical next step to crossover our fandom businesses into cosmetics!"

The Witchcraft & Wizardry Palette is available on Storybook Cosmetics' website.